Authenticity Over Algorithms: Winning B2B Content in the Age of Skepticism
Business decision-makers no longer believe what they read, hear and see by default. Global social platforms, media outlets and even some of our world...
1 min read
Christabelle Tani 16/11/2012 12:42:00 PM
As 2012 draws to a close, it's increasingly obvious that Google is upping their game in targeting spam websites by tweaking their algorithm to ensure only the most relevant and helpful results are displayed to their users.
Over the past year, we've seen Google make key updates in the name of their quest against webspam:
Here's a simple infographic to outline how you must seduce their spiders:
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