"The Growth Blog" - A resource for B2B Business leaders & marketers

Top 7 takeaways from HubSpot's State of Inbound 2015 report

Topics: Inbound Marketing Hubspot

State of Inbound 2014 - Key Takeaways

Topics: Inbound Marketing Hubspot HubSpot Australia

How much does content marketing actually cost?

Last year, content marketing spread like wildfire. Now, over 91% of B2B marketers are currently using content marketing, according to a survey by the Content Marketing Institute. And even more excitingly, content marketing has been proven to be one of the most effective tactics for lead generation.

Topics: content marketing Hubspot cost of content marketing HubSpot Australia

Hubspot Gets Smarter - The New Content Optimisation System

Hubspot has just rolled out their exciting new software for customers. The update is sure to help streamline your marketing campaigns, making it easier for you to attract leads, generate sales and ultimately make more money.

Topics: content marketing content strategy marketers b2b marketing Hubspot business owners buyer behaviour CTAs mobile marketing

How to build the case for an inbound (digital) marketing budget

Topics: marketers b2b marketing strategy Hubspot business owners marketing roi marketing automation

New research: Marketers report strong switch to inbound marketing

Here is a short summary slideshare presentation on the results of a very large survey of marketers carried out by Hubspot. It provides a treasure chest of great data for marketers and particularly managers seeking to build support withing the management team.

Topics: Inbound Marketing marketers Hubspot

How much marketing is enough?

Topics: marketers b2b marketing Hubspot business owners marketing automation lead conversion marketing analytics