Why Training people doesn't Build AI Capability
People, Culture and Sustained Enablement is the lowest-scoring pillar in the entire AI Maturity Index research baseline, at 13%. Lower than strategy....
1 min read
Katie Stow
Updated on February 1, 2017
In a time where companies are pushing out blogs, tweets and posts left, right and centre it can be hard to stand out from the crowd and get your content seen and appreciated. So, how can you get your leads to a) see your content and b) stop scrolling and actually click through? Well, looking at the stats in our infograph below might just give you the answer...

The impact visuals can make to your content marketing is phenomenal. So be sure to keep an eye out for part 2 of this blog post in which we are going to provide you with a handy to-do list that will get even the biggest graphic-phobe onto the visual bandwagon!
In the mean time, if you are interested in learning what else you could be doing with your social media to transform it into a well-oiled revenue-generating machine, download our free ebook below.
Sources:
http://www.getspokal.com/how-to-easily-create-beautiful-diy-visuals-that-will-get-you-noticed/
http://psynapsis.co.uk/ways-engage-audience-visual-storytelling-facebook/
http://sociallysorted.com.au/shift-to-visual-social-media-6-tips-for-business-infographic/
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People, Culture and Sustained Enablement is the lowest-scoring pillar in the entire AI Maturity Index research baseline, at 13%. Lower than strategy....
Process Redesign is the second-lowest scoring pillar in the AI Maturity Index research baseline, at 17%. Only people and culture scores lower. And...
Technology Architecture is the highest-scoring pillar in the AI Maturity Index research baseline, at 27%. On the surface, that sounds like good news...