"The Growth Blog" - A resource for B2B Business leaders & marketers

Costs of Top B2B Lead Generation Tactics

Through their recent research, Marketing Profs uncovered the top challenges for B2B marketers this year:

Topics: b2b lead generation B2B lead generation strategies cost of content marketing

How much does content marketing actually cost?

Last year, content marketing spread like wildfire. Now, over 91% of B2B marketers are currently using content marketing, according to a survey by the Content Marketing Institute. And even more excitingly, content marketing has been proven to be one of the most effective tactics for lead generation.

Topics: content marketing Hubspot cost of content marketing HubSpot Australia